Chil | Brand ReDesign
OBJECTIVE
Redevelop the existing brand Chil into a new modern approach to help gain more customers among the younger generations.
PROCESS
Step 1: Define - Defining the business, finding out what their values are and how to incorporate them into a new design.
Step 2: Research - Researching similar restaurants in the local area, finding their competitors, and seeing how we can win more customers.
Step 3: Ideate - Brainstorming different ideas, coming to a solid idea prepared for conceptulizations.
Step 4: Design - Finished designed solutions, preparing mockups
Step 5: Presentation - Presenting the finished solution to the client
MEDIUM/TOOLS USED
Illustrator, Photoshop
![Photo of CHIL Logo Design](https://uploads-ssl.webflow.com/61f8821ae329c6d0bb91e858/61fb0b6b9a5adf6942af9350_Asset%2012.png)
![Chil Foodtruck](https://uploads-ssl.webflow.com/61f8821ae329c6d0bb91e858/6204701d29ced1629741e892_truck.jpg)
Food Truck
![Chil Street Signage](https://uploads-ssl.webflow.com/61f8821ae329c6d0bb91e858/6204701e7280a2c7e93f8709_sign.jpg)
Logo Signage
![Chil Uniform](https://uploads-ssl.webflow.com/61f8821ae329c6d0bb91e858/6204701e9a0ba206b9803b16_uniform.jpg)